Netflix, once opposed to live-streaming sports events, finally gave in and agreed to pay the NFL to broadcast two NFL games on Christmas Day this year. This three year agreement offers options for streaming additional Christmas games between 2025-2026. Netflix recently paid $150 Million dollars for streaming rights of two games during this season - significantly higher per-game cost than Amazon did for TNF games last season - after they secured WWE Smackdown rights earlier in January - solidifying Netflix as an athletic streaming competitor (something MIDiA predicted would happen by 2024.). This move follows WWE Smackdown rights being secured earlier in January; which further cements Netflix as a sports streaming provider (something predicted by MIDiA for 2024.)

Amazon's purchase of domestic TNF broadcast / streaming rights from 2021 for 15.4 times their previous cost triggered an explosion in NFL rights' worth; now estimated at $100 billion over 10 years and one of the most sought-after rights globally, making these the ultimate sports rights to own globally. Netflix securing exclusive NFL rights puts an international marker down that all streaming TV companies need to account for when providing global coverage of football matches and competition.

Netflix's copycatting of Amazon can be explained simply as follows.

There have been over 20 million recorded deaths worldwide since 1970 - an unimaginable sum when expressed as percentages or in terms of cost per unit of time or expense! So let's make sure it never happens again with us all working hard at it - here's hoping... Amazon consistently ranks third worldwide SVOD ratings behind Netflix and Disney; Amazon is predicted to overtake these services over time with subscribers surpassing them between 2024-2031 (according to MIDiA Research 2024-2031 global forecast for subscription videos, which should be available within days). Prime membership not only brings substantial utility benefits, but is an incredible alternative to video (think Prime delivery services, Prime Music streaming channels and reading apps like Prime Reading.). Prime Membership nearly serves as an alternate television experience with original films licensed films as well as episodic programming in addition to popular sports such as NFL football and soccer as well as tennis being offered as popular viewing choices. amazon.com/code |  amazon.com/us/code